Posted: March 17th, 2021
(Article Analysis) Consumer behavior
Assessment Brief
Please read through the instruction to understand the requirements:Online Article Summary and Analysis: Each student individually will write-up a short summary of a current article relating to marketing and specifically consumer behavior. Make sure you choose an article with enough substance so that you are able to adequately answer the questions below. You may choose your own article from any prestigious online business publication including The Wall Street Journal, Business Week, Brandweek, Fortune magazine, Business 2.0, etc. Make sure the article you choose provides enough material to fully prepare a thorough Article Summary and Analysis. Please follow the recommended format as outlined below for your Online Article Summary. Be sure to attach a copy and or link of the article to your summary.
Article Summary and Analysis Format: Typed, double spaced format, #12 Times New Roman font, margins: 1” top and left, ¾” bottom and right.
Section 1: (1/2 page)
Synopsis. Briefly describe the article.
Section 2 (1-2 pages)Identify and describe the three key points from the article. What are the key things the author wants us to know?
Section 3 (1-2 pages)
Identify two critical thinking questions that you identified during your review of the article which could be used as discussion points for class. How is this article relevant to what we have been talking about in class? Consider how you would lead the class in a discussion of this article.
Section 4 (1-2 pages)
Provide your opinion/critique of the article. Does this article make you think of any interesting marketing relevant ideas or solutions to marketing problems? What else do you wish that the author had covered?
Section 5
Indicate the source of the article and provide link to article
Can I See Writer Credentials?
You can view anonymized writer profiles, highlighting their degrees and expertise, to feel confident in who is handling your paper. This transparency helps you choose the best fit for your needs. Each profile showcases years of experience and specialization areas for informed decision-making. Our team ensures every writer meets high academic standards. Assignment writer credentials include verified degrees and proven subject mastery.
Order | Check Discount
Tags: Written Essay Hub, USA Assignment Answers Examples, UK, Research Essay Pro