This report provides failure analysis and lesson learned of a product of an automobile manufacturing company, called “Ford Edsel”. Method of analysis includes reasons behind the failure. Despite of big brand, why it turned up in to big fiasco and why it had to stop the manufacturing of “Edsel” within only 2 and half years. […]
As noted by (Kotler and Armstrong, 2010:629): “Good ethics is a cornerstone of sustainable marketing. In the long run, unethical marketing harms customers and society as a whole. Further …the sustainable marketing goals of long – term customer and business welfare can be achieved only through ethical marketing conduct”. DiPiazza, 2009 as cited by Kotler […]
Introduction About 30% of entire worldwide land area includes populated arid and semi-arid areas. The major obstacle to socio economic development in these areas is Water shortages. The essential ideology for the allocation of water resources are effectiveness, equity, and sustainability, with the endeavor of give the utmost advantage for society, environment and economy, at […]
This movie is an American drama film which was directed and written by Frank Darabont in 1994. It is based on Shawshank Redemption and the Stephen King novella Rita Hayworth. The film actors include Tim Robbins acting as Andrew “Andy” Dufresne with Morgan Freeman acting as Ellis Boyd “Red” Redding. It shows Andy having to […]
Energy drink is “a soft drink containing a high percentage of sugar, caffeine, or another stimulant, typically consumed during or after sporting activity or as a way of overcoming tiredness” (Oxford Dictionaries, no date). In other words, energy drink is a functional beverage whose purpose is to boost mental and physical energy by stimulating ingredients. […]
The social impact of the cruise industry on the cruises particular destination has a few positive effects. When cruise tourists arrive at ports of destination, interactions between local residents and cruise tourists can benefit both parties. The cruise tourists have the opportunity to gain knowledge regarding the lifestyle and culture of the local people, and […]
The basis of modern society is formed by the fundamental human right of freedom of speech. The importance of having this fundamental right is immense. In order for this world to continue modernizing, it is very important to let every individual voice his/her opinion. However, in certain situations what one person says (intentionally or unintentionally) […]
Water Purification is a process in which the unhealthy water that is contaminated, unclean, adulterated, and poisoned is converted into safe drinking water through various stage processes rendering it safe for drinking and everyday use. Water Purification is done almost every day in every part of this world. The increasing population and industrialization is generating […]
“A true man does not only stand up for himself, he stands up for those that do not have the ability to.” – Mackenzie King A countries true leader is one who must lead the country to complete a task in the shortest time possible, overcoming any obstacles they might face along the way. A […]
The Aim of the project is to investigate the properties and the propagation characteristics of the electromagnetic wave and microwaves. Since the past few years, there has been an increase in public concern about possible health risks from electromagnetic waves emitted by electronic devices. The first step necessary for an assessment of the potential risks […]